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Commercials

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This is a list of various commercials and other promotional videos for My Little Pony Friendship is Magic, its merchandise, and other related material.

Toys

Princess Celestia Toy

This commercial advertises a Princess Celestia toy that speaks when you press her Cutie Mark. It also comes with four decorative flowers and a brush for her mane and tail. The toy version of Celestia differs from the show's depiction of the character with regards to her body color (pink as opposed to white). The reasoning behind this was explained during a Q&A session at the 2011 My Little Pony Convention, where a Hasbro representative explained that the pink toys sell better.

Barn and Balloon
2011 My Little Pony Barn & Balloon Commercial00:21

2011 My Little Pony Barn & Balloon Commercial

This commercial advertises hair models of Applejack and Twilight Sparkle with a plastic Spike, as it shows a toy Twinkling Balloon with a telescope and basket at the top. If you press a button it will glow and music will start.
Playful Ponies

There are three versions of a commercial for the Playful Ponies toy line: a 31-second Wave 1 version, a 22-second Wave 1 version, and a 15-second Wave 5 version. It features a modified version of the My Little Pony theme song.

Lyrics
My Little Pony
Ahh ahh ahh
(My Little Pony)
So many pony friends to meet
There's Twilight Sparkle and Pinkie Pie
And flying through the sky
Rainbow Dash and Fluttershy
Rarity and Applejack too
Making friends is what ponies do
My Little Pony
Wants to be friends with you
Lyrics
My Little Pony
Whoo-whoo
Pony train has come to town
Now we're riding all around
(Whoo-whoo)
Ride in front, ride in back
Round and round and off the track
(Whoo-whoo)
Rainbow Power

Fast food restaurant toys

McDonald's

2011 (US)
Aya - McDonald's Pony Tale Commercial00:28

Aya - McDonald's Pony Tale Commercial

A commercial was released for the advertisement of pony toys at McDonald's. In the video, one girl gets the tail of Pinkie Pie growing out of her head and the other gets Twilight Sparkle's. The Dad then walks in and gets Princess Celestia's.

Quick

Burger King

Show

United States

Equestria Girls

Main article: Equestria Girls (commercial)
MLP Equestria Girls-Extended Hub Promo Edition01:31

MLP Equestria Girls-Extended Hub Promo Edition

Equestria Girls is a short promotional music video for the show. It is a parody of the song "California Gurls" by Katy Perry. There are two versions of the commercial, a standard 30 second one that premiered on television and a special 90 second extended version that premiered on fan site Equestria Daily before being aired on television. The extended version is notable for officially acknowledging bronies and giving an official title to a background pony, DJ Pon-3.

There's a Pony For That

Main article: There's a Pony For That
There's a Pony For That HQ Version00:31

There's a Pony For That HQ Version

There's a Pony For That is a parody of Apple's popular "There's an app for that" commercials for the iPhone. It shows a hoof (presumably Twilight's) using a device much like an iPhone, but with the Hubble (Hub logo) on it. The hoof scrolls through and selects a number of "apps" that contain various references to the show, including characters, locations and brief video segments.
  • An official, behind-the-scenes look at the making of My Little Pony: Friendship Is Magic - a behind-the-scenes video that uses music from The Best Night Ever and shows voiceover recording for Bridle Gossip. There are two versions of this video: the normal version, linked to on the Comic Con 2011 promotional poster, and a desynchronized version in which the audio is slowed down.
  • Hall of Heroes - During the premiere of Twilight's Kingdom - Parts 1 and 2, the Hub Network had commercial bumpers welcoming Twilight Sparkle into the Hub Hall of Heroes, with Twilight receiving advice from characters from Transformers Rescue Bots, Pound Puppies, Littlest Pet Shop and others.

Music Video Promos

10 promos (7 of them shown in this video), featuring My Little Pony theme song, a clip from A Bird in the Hoof. So Many Wonders, Pinkie Pie's Singing Telegram, Winter Wrap Up (song), Art of the Dress, Hush Now Lullaby, Cutie Mark Crusaders Song, Laughter Song and You Got to Share, You Got to Care aired on The Hub.

8 bit

Main article: 8 bit
My Little Pony Friendship is Magic - 8 bit (Promo) - The Hub00:31

My Little Pony Friendship is Magic - 8 bit (Promo) - The Hub

8 bit is a commercial for Friendship is Magic released on May 3, 2012. It features Pinkie Pie playing a video game entitled Adventure Ponies!, an affectionate parody of the 8-bit era of video games, and is narrated by a robotic voice.

Canada

United Kingdom

My Little Pony Friendship is Magic - UK TV Trailer (1080p HD)00:35

My Little Pony Friendship is Magic - UK TV Trailer (1080p HD)

My Little Pony: Friendship is Magic - UK TV Trailer

Boomerang UK used this commercial for the advertisement of MLP FiM which was new to the channel.

Sponsor trailers were also previously shown, before each segment and at the beginning and end of each advert break, with the voice-over "My Little Pony: Friendship is Magic, sponsored by Tesco". Midway through October these trailers ceased appearing.

Four character-specific trailers have been broadcast: for Rarity, Rainbow Dash, Twilight Sparkle and Applejack.

Character-specific commercials

MLP FiM Tesco Applejack Trailer00:15

MLP FiM Tesco Applejack Trailer

Applejack

MLP FiM Tesco Rainbow Dash Trailer00:14

MLP FiM Tesco Rainbow Dash Trailer

Rainbow Dash

MLP FiM Tesco Rarity Trailer00:16

MLP FiM Tesco Rarity Trailer

Rarity

MLP FiM Tesco Twilight Sparkle Trailer00:15

MLP FiM Tesco Twilight Sparkle Trailer

Twilight Sparkle

Tiny Pop, the current channel which broadcasts MLP in the UK, also has some commercials for the show, called Are You A Pony?

Tiny Pop (UK) - My Little Pony Starts 28th September Promo - 201300:21

Tiny Pop (UK) - My Little Pony Starts 28th September Promo - 2013

Rainbow Dash

Tiny Pop (UK) - My Little Pony Starts 28th September - 2 - Promo - 201300:21

Tiny Pop (UK) - My Little Pony Starts 28th September - 2 - Promo - 2013

Twilight Sparkle

Tiny Pop (UK) - My Little Pony Starts 28th September - 3 - Promo - 201300:21

Tiny Pop (UK) - My Little Pony Starts 28th September - 3 - Promo - 2013

Pinkie Pie

Tiny Pop (UK) - My Little Pony Starts 28th September - 4 - Promo - 201300:21

Tiny Pop (UK) - My Little Pony Starts 28th September - 4 - Promo - 2013

Rarity

Tiny Pop (UK) - My Little Pony Starts 28th September - 5 - Promo - 201300:21

Tiny Pop (UK) - My Little Pony Starts 28th September - 5 - Promo - 2013

Fluttershy

Tiny Pop (UK) - My Little Pony Starts 28th September - 6 - Promo - 201300:21

Tiny Pop (UK) - My Little Pony Starts 28th September - 6 - Promo - 2013

Spike

Tiny Pop (UK) - My Little Pony Starts 28th September - 7 - Promo - 201300:21

Tiny Pop (UK) - My Little Pony Starts 28th September - 7 - Promo - 2013

Applejack

Tiny Pop (UK) - My Little Pony Starts Saturday at 3pm and 7 30pm Promo - 201300:31

Tiny Pop (UK) - My Little Pony Starts Saturday at 3pm and 7 30pm Promo - 2013

Are you a pony?

Tiny Pop (UK) - New episodes of My Little Pony Starts 30th November Promo - 201300:31

Tiny Pop (UK) - New episodes of My Little Pony Starts 30th November Promo - 2013

New episodes promo for the first half of season 2

Bumpers

Later on Boomerang My Little Pony Friendship is Magic00:09

Later on Boomerang My Little Pony Friendship is Magic

Next on Boomerang My Little Pony Friendship is Magic00:07

Next on Boomerang My Little Pony Friendship is Magic

Greece

Poland

Spain

Middle East

Miscellaneous

These are commercials with ponies in them, but also hold other shows in them. Most of these are normal Hub commercials.

Fall Lineup
The Hub Fall Promo00:29

The Hub Fall Promo

Features two clips from Season 2: one from The Return of Harmony Part 2 at 0:04, and one from The Return of Harmony Part 1 at 0:06. It references Rainbow Dash's line from Suited For Success, "20% cooler". An updated version of this commercial was released in January 2012.
Saturday Crack Up Promos
MLP FiM Season 2 Clips - Saturday Crack Up promo00:20

MLP FiM Season 2 Clips - Saturday Crack Up promo

Saturday Crack Up Promo #1

MLP FiM Season 2 Clips - Saturday Crack Up promo 200:31

MLP FiM Season 2 Clips - Saturday Crack Up promo 2

Saturday Crack Up Promo #2

Promo #1 features five clips: four from The Return of Harmony Part 1 and one from The Return of Harmony Part 2. Promo #2 features six clips: one from Winter Wrap Up, two from The Best Night Ever, two from The Return of Harmony Part 1, and one from The Return of Harmony Part 2.

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